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It’s a new course but with a very good rating (4.8/5). You will be able to manage not only your content, but how you should manage yourself as a professional and practice good ethics. The course assumes that you know nothing about content marketing as it starts from the beginning explaining the basics. Learn how to craft your social media messaging to bring visitors to your website. Once you’ve finished the class, you can take a test and get a certificate that’ll look fantastic on your resume! A great content strategy can take your message far and wide quickly. With four colleges and six professional schools, UC Davis and its students and alumni are known for their academic excellence, meaningful public service and profound international impact. You will be introduced to the world of metrics for content marketers and identify and analyze which metrics you should pay special attention to. You can take this in the comfort of your own home. In this module we show you how to understand which messages work best for your customers. When will I have access to the lectures and assignments? A good course will help you build your content writing skills, copywriting skills, and any other skill necessary to become a content marketing specialist. If you want to become a content writer of any kind, then this the course to follow. You will explore and be able to apply two essential elements for creating irresistible content. In this module, you craft a content marketing strategy by first examining the journey of your buyer or audience. It’s possible to take multiple courses and combine what you’ve learned to build an expert market strategy. From email to social media, in this module you’ll learn how to organize and measure your content output. HubSpot Academy YouTube Marketing Course . It’s a popular course on content marketing with more than 7000 enrolled students and a 4.5/5 star rating. Those that follow my work should know by now that SEMRUSH is my recommended tool for all things digital marketing, including content marketing. Required fields are marked *. First, it’s free so you can test it without any risk. Click here for more info. The course has a total of 12 different lessons including, “Understanding Content Marketing,” “Planning a Long-Term Content Strategy,” and “Measuring and Analyzing Your Content.” Understand the importance of keywords on your homepage and the growing importance of voice search. You will discover the importance of how your own professional brand can play in the importance of your company's content marketing strategy and you will build your own professional brand. Your conversions from visitors are in the tank. Learn more. Wanted and demanded around the globe, the DMI certification framework opens doors. See all integrations, All of HubSpot's content creation courses, in one place. Our modular degree learning experience gives you the ability to study online anytime and earn credit as you complete your course assignments. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. Udemy: Content Marketing Masterclass (Paid with Certification), Reliablesoft: Content Marketing Full Course (Paid with Certification), HubSpot: What Content Marketing is and How to Do It (Free with Certification), Google: Promote a business with content (Free), Udemy: Ninja Writing: The Four Levels of Writing Mastery (Paid with Certification), SEMrush: Content Marketing Toolkit Course (Free with Certification), LinkedIn Learning: Content Marketing Foundations (Paid with Certification), Coursera: The Strategy of Content Marketing (Paid with Certification), Skillshare: Copywriting for Beginners (Paid), Clickminded: Content Marketing Training (Paid with Certification), SAVE 70% OFF on Digital Marketing Full Course, How to design a winning content marketing strategy, How to find content ideas for your content marketing campaigns, How to create content that can get you links and social shares, How to create pillar pages and rank higher in Google search results, How to promote your content so that it gets the attention it deserves, Creating Quality Blog Content Your Audience Loves to Read and Share, How HubSpot Uses Blogging to Rank #1 on Google, Extending the Value of Your Content Through Repurposing, How to Create a Successful Video Marketing Strategy, Building a Guest Blogging Strategy Powered by SEO, Creating a Foundation for Content Marketing, Mapping the Journey: Crafting a Content Marketing Strategy, Turn Boring Features into Irresistible Benefits, Come Up with Great Content Marketing Ideas, Create Amazing Content to Market Your Business. Well-placed content addressing the specific needs of your target audience can establish an awareness and authority of your brand while providing them with the information, products, or services they are looking for.

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